In an attempt to have a savvy tie in with their recently released Hitman Absolution game, Square Enix attempted to launch a Facebook app where friends could actually hire a virtual Hitman to track down friends and “kill” them in the cyberspace. It sounded like a great idea, but some weird mistakes have forced the company to pull the app.
Square Enix indicated that the app was pulled because not only of the app’s ability to track down friends and actually show them killed (not everyone is crazy about that idea), but also because of the awkward reasoning behind the kills, such as “her ginger hair, her muffin top, her hairy legs.”
In a statement to Rock, Paper, Shotgun, the company stated, “Earlier today we launched an app based around Hitman: Absolution that allowed you to place virtual hits on your Facebook friends. Those hits would only be viewable by the recipient and could only be sent to people who were confirmed friends. We were wide of the mark with the app and following feedback from the community we decided the best thing to do was remove it completely and quickly. This we’ve now done. We’re sorry for any offence caused by this.”
Um…oops.
Hitman Absolution is available in stores now. We assure you that your friends won’t die in it…unless they suck at Contracts Mode.
